Todd in his brooklyn studio

Studio Bracher guides some of the world's leading brands to realize strategic differentiation through design. Our holistic design process helps our clients leverage their unique assets to achieve market growth, elevate brand visibility, and evolve product portfolios for a contemporary audience.

The company we keep

We engage with global design brands and fortune 100 companies, startups, non-profits, and governments to conceptualize, design, develop, launch, and scale innovative products and businesses.

We partner

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Our Expertise

We focus your opportunity

We identify market trends and opportunities, and develop strategies where we can leverage design to drive growth for each brand. We collaborate with businesses to focus their product strategy, establishing a solid foundation for growth.

We conceptualize and design your next product

We design products with the intent to offer our clients a competitive advantage in the marketplace. Our designs are not simply aesthetically pleasing; we consider business objectives, contemporary culture, and human needs to create products that help businesses evolve and grow.

We enhance your voice

Cutting through the noise in today's market is more important than ever. We guide our client's go-to-market to ensure the same insights and differentiation are delivered even through communication.

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Opportunity Discovery

Product DNA Definition
Contemporization of Offering
Portfolio / Brand Tune-up
Fractional Chief Design Office
Strategic Partnerships & Acquisitions
Product Strategy & Roadmapping
Creative Direction
Opportunity Discovery
Sustainability Coaching
process map

Pre-Design

Competitive Audit
Brand Immersian
Definition of metrics of success
Brief Definition
Goal Alignment
Definition of Product Requirements
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Industrial Design

IP Strategy
Scaled Manufacturing Support
Sustainable Design
Engineering Support
Industrial Design
Competitive Audit
Prototyping Reviews
Design Development
Concept Design
Pre-design Advisory
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Launch Support

Sales Tool Support
Showroom Design
Packaging Design
Go-to-Market Support
Events & Exhibitions Design
Brand Activations
Art Direction

Extended Capabilities

A Tailored Approach

Each opportunity poises unique challenges, therefore when required we tailor our team from a carefully curated network of experts.  Hand picked experts in their own industries and integrated on an as required basis. Not every engineer is the same, nor is every opportunity, which is why instead of having in-house capabilities we have a stable of experts who are assembled as needed to meet your specific challenge, under our direction and management.

Expert Partners

Brand Design
CGI and Visualizations
Copywriting
Design for Manufacturing
Digital Design
Electrical Engineering
Finite Element Analysis (FEA)
Manufacturing & Development
Manufacturing Sourcing
Marketing / Communication
Material Science
Mechanical Engineering
Media Realtionships
Optical Engineering
Prototyping
Public Relations
Social Influencers
Vendor Selection
Video Production
Web / App Design & Development

Select Honors

World changing idea award

Fast Company

2022

IF Design Award

IF

2022

NYC x Design Award - contract seating

NYC x Design

2022

International Designer of the Year Finalist

FX Magazine

2020

Best of NeoCon

Contract Magazine

2018

Product Designer of the Year Nominee

Lighting Magazine

2018

Top 100 Global Design Influencer

Wallpaper*

2016

Designer of the year

Interior and Sources Magazine

2016

Red Dot Best of the Best Award

RedDot

2015

International Designer of the Year

FX Magazine

2015

NeoCon Gold Award

Contract Magazine

2014

Excellence in lighting Award

HD Expo

2014

Rising Star HIP Award

Interior Design Magazine

2014

NeoCon Gold Award

Contract Magazine

2014

NeoCon Innovation Award

Contract Magazine

2014

Product Innovations Award

HD Expo

2011

Product of the Year Finalist

Interior Design Magazine

2011

Product of the Year Finalist

Interior Design

2011

Lighting of the Year

Wallpaper*

2008

Best New Brand

Wallpaper*

2008

Product of the Year

Interior Design

2008

Best New Designer

ICFF

2008

About Todd

Todd Bracher / Founder

Driven by a passion for improving quality of life through products and experiences, Todd inspires clients and creative teams to implement design visions that are strategically differentiated and environmentally responsible. He is a multidisciplinary collaborator who applies strategic insights and creative problem-solving to deliver exceptional results at the intersection of culture and commerce. Based in New York City, Todd leads with a global perspective gained from living and working in Copenhagen, Milan, Paris, and London.

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What's next / what's possible

We're always pushing the bounds of what's possible. Our future is not predicated on the past, but leverages the cumulative experience and resources we have established along the way.

Our expert-driven and multidisciplinary team enables us to achieve industry-leading solutions that our clients (and their competitors) can't achieve alone. Our results raise the barrier of entry and enable broader market applications, technical innovations and award-winning IP.

Connect with us

Want to launch a product or accelerate your brand?

Sign up for a brief strategy consultation / opportunity discovery session. We'll know quickly whether we are the right team to get your idea to market. If we're not the right fit, we'll connect you with experts in our network who are.

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